We’re new. And we’re currently working harder than anyone else to convert your ad spend investment into real sales.

We’re founded on unrivaled experience, fearless creative, and the ability to dig deep, listen, deliver what your company needs to communicate to your audience.

Ask us about our unfair advantages.

I’m Founder and Creative Director Peter Timberlake. I’m a career VFX artist and supervisor turned Creative Director. My work includes films like John Wick 4 and The Batman. And high-profile commercial campaigns such as Spike Jonze’s “Welcome Home” for Apple HomePod and the Apple AirPods “Bounce” campaign.

I’ve been honored with Slate’s 30-under-30 in Advertising award, a Visual Effects Society award for best compositing in a commercial, and I’ve contributed to projects honored with (Primetime) Emmy’s, Cannes Lions, Ciclope Awards, and even Oscar Nominations.

But I’ve also seen too many suspiciously ineffective campaigns for brands that should know better. The question stuck:

How do intelligent business leaders get tricked into commercial campaigns that don’t work?

After years in advertising, the answer became clear. Most agencies have mastered the art of selling themselves to clients, but not the art of selling clients to their audience.

Shiel was built to change that. We identify the pressure points where your ad spend will be most effective, then attack those pressure points with fearless, unforgettable ideas — designed to reach your highest-value audience where they actually are.